92: Loom Videos to Power Business Systems with David Jenyns (Part 2)

David Jenyns: Sometimes there's a misconception thinking, well, if I'm going to systemise I have to systemise like McDonald's and it has to be to that level of detail. But there's a good chance some videographers might not be building a hamburger business. So we don't need to necessarily follow their roadmap exactly. But there's a lot of so key valuable lessons to be learned from McDonald's. How they got started. You know, we don't look at how McDonald's is today. They're this lean machine systemized. They can open stores within 30 days and meticulous the way that the store runs recruit like they are every aspect of their business is down to sort of like a fine tooth comb. And that's the result of it 60 years worth of work. But if you come back and you look at the movie, right at the start of that movie, they are around on a basketball court, and they've got some chalk. And they're mapping out the floor plan of one of the stores. And that is the way that systems are built, you start off rough and ready, you kind of just get whatever best practices, you make a tweak, you move things around. 

Welcome to 'Video Made Simple' video podcast featuring marketers, entrepreneurs & clients who help take the mystery out of video and break through the monotony of day-to-day communication. 

In this Part 2 interview of Chris Schwager (Video Marketer from Ridge Films) with David Jenyns (CEO of systemHUB, author of Systemology) with co-host Brendan Southall (Video Marketer from  Ridge Films) as they explore business system models and the struggles and benefits that come with initiating processes.

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