Convince your Boss you Need a Pro Video Studio
Sep 19, 2024Trying to get your boss on board with a professional video studio? You already know the benefits: cost savings, efficiency, and consistently high-quality videos. But how do you make the case? Here’s how to show decision-makers that a DIY video setup is a smart investment for your business.
Steps to Convince Your Boss
Businesses often face these hurdles when creating video content:
- High Costs: Hiring videographers or outsourcing to agencies adds up quickly.
- Delays: External schedules can mean weeks or months of waiting for your videos.
- Inconsistencies: Using makeshift solutions, like smartphones, often leads to mixed quality.
These obstacles make it hard to leverage video effectively for marketing, sales, and communication.
Here’s how to show decision-makers that a DIY video setup is a smart investment for your business.
Highlight Cost Savings
Explain how a DIY video studio eliminates recurring expenses like hiring professionals or renting studios. With a one-time investment, your business can produce videos in-house and save thousands annually.
Greg, a sales coach, reduced his production costs significantly by switching to a DIY video studio. Instead of spending $4,000–$6,000 per shoot on studio rentals, he now creates high-quality videos on-demand, whenever he needs them.
With his setup ready to go, Greg doesn’t have to cram months of content into one shoot. He can film at his own pace, making his workflow both cost-effective and stress-free.
Emphasize Efficiency
A professional video setup isn’t just about creating videos—it’s about doing so in a streamlined, time-saving way. With the right tools and systems in place, you can produce videos faster and with less effort, freeing up valuable time for other business priorities.
Andrew, a financial planner, used his desktop video studio to completely overhaul how he delivers Statements of Advice (SOAs). By replacing lengthy documents with concise, high-quality videos, he saved hours of preparation time for each client interaction.
Watch Andrew’s Case Study Video
Here’s how it works: Andrew’s studio is always set up and ready to go. This eliminates the need for time-consuming tasks like setting up equipment or scheduling with external teams. He can jump straight into creating content, whether it’s a personalized SOA or a client update. This efficiency has allowed him to serve clients faster and more effectively, while maintaining a polished, professional standard.
Stress the Importance of Quality
High-quality videos aren’t just about looking good—they’re about building trust, credibility, and engagement. Whether you’re creating content for your audience, clients, or team, consistent quality ensures your message resonates and reflects your brand’s professionalism.
Linh embraced Ridge Films’ DIY Desktop Studio to elevate her video production quality without relying on external teams. As the face of her brand, Linh needed videos that not only looked professional but also reflected the polished, trustworthy image of Outsourcing Angel.
Linh’s professional setup allowed her to create consistent, high-quality videos effortlessly. By having the tools and systems in place, she saved time and enhanced her brand’s image, making her content more engaging and credible to her audience.
Convincing your boss to invest in a professional video studio might seem like a challenge, but the benefits make it a no-brainer. A DIY Desktop Video Studio empowers your team to create high-quality, engaging content quickly and efficiently while saving time and money.
You’re not just pitching a tool—you’re presenting a solution that enhances your business’s communication, marketing, and productivity.
Looking for inspiration? See how businesses like yours have transformed their video production processes with a DIY Desktop Studio:
- Sales Leader Secures $50,000 Deal with a Personalised Christmas Video
- Digital Marketing Leader Lands $8,000 Retainer with DIY Video
- Leadership Coach Leverages AI and Video to Redefine Communication