TV Star Hits 15M Weekly Views, Attracts Global Guests

case studies May 28, 2025

Erin Molan, one of Australia’s most recognisable media personalities, spent more than two decades on TV and radio. But when her time in traditional media came to a close, she didn’t just pivot, she took control.

Instead of chasing studio time or waiting for producers, Erin built her own studio at home. Today, she creates high-impact content, interviews global figures like Boris Johnson and Dean Cain, and reaches 15 million viewers every week all from her bedroom.

The Pressure to Stay Relevant

After 20 years in television, Erin Molan knew how to perform under lights. But when her time in mainstream media ended, the pressure to stay relevant — without a network, a crew, or a physical studio — hit hard.

Her audience was still out there, but her infrastructure was gone.

At the same time, Erin was navigating a new life as a single mum. She needed flexibility. But showing up on camera still had to look professional. She couldn’t afford to compromise on quality or credibility, especially as she began building her personal brand.

The reality was clear: Erin needed a better way to stay visible, be taken seriously, and create without sacrificing time with her daughter.

 

“If I had to go into a studio, I’d be away for four hours from my daughter.

 

A Studio That Works Around Her Life

Erin worked with Ridge Films to install a professional desktop video studio right in her bedroom giving her the ability to create broadcast-quality content on her terms.

No studio bookings. No waiting on crews.

The setup was tailored to her space and designed for simplicity:

  • Studio lighting, camera, and sound fully configured and ready to go
  • A studio setup she could operate confidently and with ease
  • Professional polish that met the expectations of high-profile guests and audiences

With everything ready to go in her bedroom, she could create content whenever the opportunity struck without compromising on quality or family time.

This is what 15 million weekly views looks like… from a bedroom.

 

From Present Mum to Global Reach

With her desktop studio in place, Erin no longer had to choose between raising her daughter and staying relevant in the media.

She now records high-quality interviews and viral video segments while her daughter plays just metres away, a setup that lets her pause for family time and still reach 15 million viewers each week.

Her YouTube channel has grown from just 70 to over 55,000 subscribers, attracting global names like Boris Johnson and Dean Cain.

What once felt overwhelming is now second nature. Tara turned what used to be a bottleneck into one of her most valuable business tools.

 

“How amazing that I, as a mother, can do that while she’s in the other room. I record for 20 minutes and then I’m a mum again.

 

 

Erin’s bedroom studio in action with Boris Johnson.

 

Erin didn’t need a network to validate her. She needed the space to speak freely, stay present for her daughter, and still reach the world.

With the right system behind her, she built a platform that reflects who she is — raw, real, and ready at any moment. Her story is proof that the power isn’t in the studio… it’s in showing up as your true self, with confidence and consistency.

If you’ve been waiting for permission to take control of your message, this is it. You don’t need a network, you just need the right system.

 

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