Magnetise Clients, Confidence & Results with Joseph McClendon III
Apr 24, 2025Why do some people naturally attract success while others seem to push it away—no matter how hard they work?
According to renowned performance coach Joseph McClendon III, it’s all about your magnetic frequency. In this episode, Joseph joins Chris Schwager to share how energy, emotion, and intentional focus can radically change what you attract in business, on camera, and in life.
This isn’t vague “positive thinking”—this is the practical science behind what Joseph calls Neuro Encoding: a system for rewiring your brain and body to default to confidence, clarity, and high-performance states.
The Science Behind Why You’re Repelling Success
Joseph explains that we’re constantly emitting energy—through our thoughts, feelings, and physical state. When you’re stuck in fear, frustration, or self-doubt, it flips your internal magnet. The result? You unconsciously repel the people, results, and opportunities you’re working so hard to attract.
Whether you’re showing up on video, pitching your services, or leading a team, this energetic mismatch is often the hidden reason your results fall flat.
“You’re always magnetising.
The only question is whether it’s working for or against you.”
From Stage Fright to Stadiums
You might know Joseph from sharing stages with Tony Robbins or speaking in front of 10,000+ people—but he wasn’t always a confident performer. Early in his career, he was overwhelmed by stage fright and constantly doubted himself.
His transformation didn’t come from luck or natural talent.
It came from consistent, strategic mental conditioning. The exact same state-shifting techniques, gratitude rituals, and self-coaching tools Joseph used to build his career are now central to what we teach through the Video Confidence Collective.
The Ritual That Attracts What You Want
Want to raise your frequency and magnetise success more consistently? Joseph recommends a dead-simple, high-impact habit:
Write down what you want every night. Read it every morning.
This practice rewires your focus, anchors your nervous system to your desired outcomes, and trains you to spot opportunity everywhere. The more you reinforce your vision, the more your body, behaviour, and beliefs align to attract it.
Chris Schwager even shares his own results—visualising a major public speaking opportunity and a national business award, both of which came to life (in surprising ways) after following this exact process.
Magnetism Is Your Edge on Camera
When it comes to video, most professionals focus on gear and scripting. But Joseph flips the script: your state is your most powerful asset. If you’re not confident, calm, and connected to your audience, no amount of polish will land.
Whether you’re creating LinkedIn content, leading webinars, or building your brand through video, what people respond to is your energy. And the fastest way to shift into a magnetic state?
Joseph says it best:
“Just love them. Before, during, and after.”
Connection beats perfection—every time.
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Video Transcription:
[00:00:00] Joseph McClendon: You wanna live your life worrying and pissed off and upset and frustrated because 90% of the stuff that we worry about never happens. So if you go through your life with that poison going through your system, you know all the worry and doubt and pessimism and all those things, then your life is gonna go accordingly.
[00:00:14] Joseph McClendon: I'm gonna show you something that's gonna change your life and it's by design. Well, he's one of the most sought after per. Performance specialist in the industry. Joseph McClendon,
[00:00:22] Chris Schwager: iii, Dr. Joseph McClendon. Iii. Joseph McClendon iii. Well, he's coached millionaires, actors, athletes, entrepreneurs, and everyday people into becoming the most confident energetic versions of themselves through his seminars, books, and courses.
[00:00:36] Chris Schwager: He's changed lives in stadiums, packed with thousands, and he makes you feel just like he's speaking directly to you. He's the. Founder of the Neuro Encoding Institute, the creative of the A Factor event and master of performance, psychology, behavioral change, and energetic influence. His name, Joseph McClendon iii and in the late nineties, I had no idea his teaching state shifting start stop techniques and Pat Interrupts would go on to shape how I train Coach and Liv.
[00:01:01] Chris Schwager: These same tools are at the core of how we teach through the VO Confidence Collective. In this episode, we talk about the science behind magnetizing and why people unknowingly repel what the. They want, how to raise your frequency fast and show up more powerful in business, in life, and on video, so you could start magnetizing the life you want.
[00:01:21] Joseph McClendon: Magnetizing is science. When we have fear, it's like flipping that magnet over. It reduces our electromagnetic energy and repels that which what we want. We're always magnetizing and a low frequency. Or a higher frequency. All I teach is let's raise up to a higher frequency and be specific about what you want.
[00:01:37] Joseph McClendon: And I always tell people the biggest and worst habit, it's your
[00:01:40] Chris Schwager: Hi. I'm Chris Schwanger, video coach and founder of the Complete Video Success System, and I've spent decades helping professionals create high impact videos that build trust, generate leads. And drive business success. And if you've ever felt unsure or under-prepared or just playing awkward with video, this is for you.
[00:01:56] Chris Schwager: I'll give you the mindset and strategies to take control, build video confidence so that you show up like a pro. It's time to make your videos work for you. You may remember me getting up at your recent events, of course, a factor, and having the goal to ask you to come on the show, what goal you have, what nerve you have.
[00:02:16] Chris Schwager: And I'm on my third. Magnetizing. Ah, fantastic. Well, tell me about the other two real quick to Magnetize winning our Small Business Champion Awards. And I've got a video on that I wanna show you in a sec, which I think would be interesting for you. And the third, which I'm on right now, is to magnetize 100 people into my video Confidence Collective Group video coaching, which I've just started.
[00:02:37] Chris Schwager: I've got three so far. So 97 to go. There you go. Well, congratulations. You mean this stuff works? Yeah. In my early twenties, I was learning, uh, your stop start techniques, state changes, pattern interrupts, and all that good stuff. And these tools shaped the way I perform the, the way I coach. And honestly, they laid the, the groundwork for everything that we teach through the video conference collective.
[00:02:59] Chris Schwager: You've worked with millions of people over the years. What keeps you fired up to do this work? Uh,
[00:03:06] Joseph McClendon: I, I've got a, a simple philosophy and that is that if you know what your purpose is, then. That will guide you forward, that will pull you forward versus being, having to motivate yourself or to, uh, have to be, uh, pushed into something.
[00:03:21] Joseph McClendon: And I found out what my purpose was a long time ago, and actually I found out it was, uh, my happenstance. Chris, I think I shared with you before I was homeless once in, in my life. And, um, a person that helped me, he, he helped me by introducing me to personal development and I went back to thank him. And I said, how do I repay you?
[00:03:41] Joseph McClendon: He's told me, well, you repay me doing the same thing. You help as many people as you can. And so originally I started doing it as, uh, to repay him that I, you always keep my word, but I started to realize that my purpose, I. Is to help my fellow man. And I know that sounds bold and noble and everything, but I believe we have more than one purpose.
[00:04:00] Joseph McClendon: But that's the one that keeps me going. I get up every day and I hear stories from people and they say that, you know, I, I shared with them something and they did it, and they got results. And that kind of warms my heart. That's what gets me up and goes every day.
[00:04:12] Chris Schwager: You've got this energy that fills the room and I'm so excited to continue to connect with you through complacency.
[00:04:19] Chris Schwager: Probably I saw you over 20 years ago and it's didn't actually realize until like halfway through date one. I'm like, this is, this guy's very familiar. Did you have to train the muscle of what you do over time? Oh, absolutely.
[00:04:35] Joseph McClendon: Uh, I don't so much believe in, uh, uh, God given talents. Chris, I believe that, um, obviously we all come, uh, with, with some advantages and disadvantages.
[00:04:48] Joseph McClendon: You know, if you are, uh, you know, six feet and or three meters and, and, uh. Yeah, al almost four meters, then obviously you're probably gonna be a better basketball player, a volleyball player than I am [00:05:00] at five nine. Uh, so physical attributes there, there are gonna help. And I believe that skill is, uh, probably the most important thing when it comes down to, uh, learning anything and, and, and, um, being able to do something well.
[00:05:13] Joseph McClendon: And so, no, I wasn't born with it. Matter of fact, I had stage fright and um, stumbled over my words a lot on everything and. Couldn't even imagine doing what I do right now. So it's been a, a lot of time in the saddle. It's been a lot of time, uh, practicing and as I shared with you, uh, and the whole group there, it's, it's systems.
[00:05:32] Joseph McClendon: It's a process. You know, the things that I do are a process. They may seem like. Uh, they're natural with me right now, but they weren't in the very beginning.
[00:05:39] Chris Schwager: Well, everything seemed very effortless and flowed smoothly in the three days. It was just a joy to observe as someone that wants to do more speaking.
[00:05:48] Chris Schwager: What I found profound over those three days is you kept harboring on about it's a process. It's a process. It's a process, and yet people still seem to get up and question the process. Yeah, yeah. You, you're very patient to keep. Repeating itself, I guess, and I'm just sort of interested to acknowledge, is that a recent thing that's, that so many people maybe just fall into a bit of, will this really work?
[00:06:16] Chris Schwager: What am I supposed to do? They wanna know all the detail. Uh, it's certainly not recent,
[00:06:21] Joseph McClendon: and I can honestly say I wasn't convinced in the very beginning. I did the process. I know you've heard me talk about it before, and process, process, process. I did it because. I was at the bottom of my, uh, life in that moment.
[00:06:36] Joseph McClendon: So I just did it and things started to happen. But I will say I was skeptical even as I was doing it. I just decided, you know, I'm just gonna do it and we'll see what happens. I. My skepticism as everybody skepticism goes away, as you start to create more success and you start to achieve more, you start to go, oh, okay, well I'm getting this.
[00:06:54] Joseph McClendon: I did this and I got this result. So it's nothing new. And you said this about patiently, uh, repeating myself. I do. Because I was in every their shoes before. And instead of just repeating it, I'll tell it another way. And again, that's a system as well, you hear me say. And what that means is, is this and what that means is.
[00:07:14] Joseph McClendon: I'll generally say something three times, three different ways. I'll say something like, like for example, um, sometimes people use big words and sometimes use, people use words that other people don't understand. They never heard that word. They just don know what the meaning is. So I'll give you an example.
[00:07:33] Joseph McClendon: I'll say the outcome here is to mitigate and, and if you're watching this, I'm using my fingers and I'm pinching 'em together, making them smaller. I'll say is to mitigate the things that stop you meaning, and what that means is, is to make them smaller, make them less. And what that means is to create something that causes those things that stop you to turn it into something that helps you go further, faster, turns into something that motivates you, turns into something that pulls you for.
[00:08:07] Joseph McClendon: And so now I've explained it three different ways and most people will go, okay, and I'll keep doing it, by the way, till I, till I understand. Uh, I get it that other people are understanding and getting it as well.
[00:08:17] Chris Schwager: I haven't been magnetizing for long, but I'm into it. Yeah. What's the difference between magnetizing and manifesting?
[00:08:26] Joseph McClendon: Well, you, yeah. Here's what I thought you were gonna ask, because a lot of people use the term attraction. Uh, the difference between those and similar to the, uh, uh, uh, uh, manifesting, they're all the same. However, uh, magnetizing, uh, uh, at least the way that I teach it and with what I believe is science, you know, it's provable science magnets are created by electricity, and everything on the planet is made of at least three.
[00:08:52] Joseph McClendon: These three things at this subatomic level, protons, neutrons, and electrons. And so if everything is made to the same thing and magnets are made to the same thing as we are, then doesn't it stand a reason that we, uh, we have some of those properties as well? And as it turns out, we do. The more electricity we have going through us, the more electromagnetic energy that we put off.
[00:09:13] Joseph McClendon: It's just science. You can see it on carilion photography and magnets are attracted to other magnets. Said differently. And what that means is, is, is our magnetic. When we put our attention and attention on something, we not only magnetize ourselves, but we also magnetize that which we seek or we put our attention on.
[00:09:34] Joseph McClendon: And you've heard me say this before, but for your listeners, we've all had situations where we're in, maybe we're in our car or we're sitting somewhere and we feel somebody looking at us and we look over and there they are looking at us and uh, and vice versa. We look at somebody else and they feel us.
[00:09:51] Joseph McClendon: Well, from a scientific standpoint, I. From a purely physiological and scientific standpoint, four things happen when we [00:10:00] do that, when we put our attention and intention on somebody else, our electromagnetic energy, the electricity that goes through us as human beings through our A TP Aden and Trip Phosphate, uh, in every single cell.
[00:10:12] Joseph McClendon: Our emotion makes our electricity grow and that electricity is measurable. And as I said, if you go on YouTube and look up Carilion photography, you'll see it. And so the first thing that happens is our electromagnetic energy grows. The second thing that happens is that which we are putting our attention on, in this case, another human being.
[00:10:32] Joseph McClendon: They feel it. And when they feel it, their curiosity goes up and their electromagnetic energy grows. And as a result, now you have two magnets, like-minded and like substance. And there's the, the fourth thing that happens is we're attracted toward each other. That is why we feel 'em, and we look. But here's the interesting thing is that when, what, what breaks that?
[00:10:55] Joseph McClendon: You know, you've seen me do the demonstration where you take two magnets, you put 'em together, but if you turn those magnets over, they actually repel each other. And so from a, again, purely physiological, purely scientific standpoint, when we have fear, it's like flipping that magnet over. It reduces our electromagnetic energy and repels that which what we want.
[00:11:16] Joseph McClendon: So that is why when we catch somebody immediate or somebody catches us looking at 'em immediately, we have fear of rejection. We have fear of, yeah, they're gonna think I'm a creep or whatever. And so that's why we look away and as soon as we do, we separate and they look away as well. And there becomes this void in between that's pushing people away.
[00:11:34] Joseph McClendon: So I always tell people, it's not a matter of you just attracting what you want, it's a matter of you magnetizing what you want. So, and when you keep in that, in that field, that magnetic field, then you're constantly moving. It's moving towards you and you towards it. When you have fear, you flip it over and it pushes what you want away.
[00:11:52] Chris Schwager: So most people are unconsciously magnetizing without even realizing it. We're always magnetizing.
[00:11:58] Joseph McClendon: We're always magnetizing at a low frequency or a higher frequency. All I teach is let's raise it up to a higher frequency and be specific about what you want. So you and I always tell people, I'm not gonna tell you that this is going to get exactly what you want when you want it.
[00:12:12] Joseph McClendon: I can't say that. Doesn't happen that way with me. I will say, however, that it does stack the deck in your favor, and you heard me say it over and over again at the seminars, if a miracle happens and you're within 15 or 50 feet, claim responsibility, meaning stuff starts to happen, might not be the exact thing that you want to happen, but if you find a, if you want money and you see a penny on the ground, you need to go.
[00:12:34] Joseph McClendon: I did that. I did that, and it starts to come into my life. And the more you feel that way, the more you do that way, the more it'll keep your brokers your attention on that, your attention and intention on that and more things will happen for you as well.
[00:12:45] Chris Schwager: Let's have show and tell, um, which is a clear example of exactly what you just said.
[00:12:51] Chris Schwager: Uh, this is just a one minute video. Remember the moment from a factor I stood up to ask a question about wanting to speak in front of 500 people. Yes. Here's that video, wanting to speak 500 people in the audience to leverage my time, grow my business. Went to Google first pinch a auditorium style. I had enough detail in there that there were smiling faces, and I coped a picture of myself, presenting in front of a live audience.
[00:13:14] Chris Schwager: Smiling into that, once I printed out, was about this big. I missed all the smiley faces. Couldn't see shit. Cut that. I put it up onto the big screen, saw all of the smile, and that was the real joy is to seeing the reactions on these people's faces. And they had the lanyards, right? So I knew that it was for much rather taking, they're all smiling, laughing, I'm there laughing.
[00:13:37] Chris Schwager: Imagine than laugh. I'm visualizing the handshakes as a result of presenting that content. One particular detail that I found there was a, a large guy also sitting in that audience with this a, with a bit of a frown on his face. I was like, if Joseph's thing was actually real. Oh no, because that guy will be sitting there when I present until he sits last time.
[00:14:04] Joseph McClendon: That is fantastic. I remember that moment. And the great part about it is you and, and you asked me earlier, what gets me going, that gets me going whenever I see something. That it's working for people because they did the process and you specifically did the process. You wrote it down, you drew pictures of it, you say visualizing it, but we say, see it, say it, move it, prove it.
[00:14:23] Joseph McClendon: And as you know, there was a process that you did. And that, again, that just warms my heart. And if you also remember, and again I'm gonna say this, uh, and. Do you, you in Australia, do you guys, uh, uh, COA sends for cover your ass? And so I'm gonna use the COA again, and that is, I'm not telling you that it's gonna get you exactly what you want when you want it.
[00:14:48] Joseph McClendon: I will say it stacks a deck in your favor and sometimes it surprises the hell out of you, just like what you just did there and you or one of the people that stood up as well. But you remember several other people that night. Because they learned the [00:15:00] process the night before, right? Went home and did the process, and then came back with some results.
[00:15:04] Joseph McClendon: I'll tell you about something. I just got back from doing one in Amsterdam here in a second, but if you remember. The day number one, I wrote some numbers on the board.
[00:15:12] Chris Schwager: Just quickly, if you are ready to take control of your video production, but feel stuck, check out the video Confidence Collective. It's live coaching in a supportive community that's got your back.
[00:15:21] Chris Schwager: We cover four essentials tech messaging on camera presence and implementing what you learn so you can create consistent, confident content that truly connects links in the show notes. Now back to the episode,
[00:15:31] Joseph McClendon: and I used an example of, you know, lottery and, and I'm just saying I wanted you to live in that state where you were almost expecting it.
[00:15:38] Joseph McClendon: And the lady took the numbers off the board and then went to, to her room, did the process, and I think she won like $200 the next day or something. She stood up the next day and did it Remember that? Yes. And so we, I did. So lots of those things happen. That's what gets me up and going. And again, it's just a process and I call it human physics.
[00:15:55] Joseph McClendon: The more you do it, the better you get at it, you know, the more you get at, you know, this was a long answer to your question about manifesting. The more you know, manifesting, uh, is. Uh, you know, falls under the, the auspices of, of I'm, you know, creating something from nothing. My personal belief is everything that you want is already out there.
[00:16:15] Joseph McClendon: You know, you want a car, it's already there. You want money, it's already there. You want a better body. It's inside you already, I. And so I prefer to look at things as it's already there. We're just making it come towards us, or, and, or making ourselves do the things that is gonna be necessary to create those things.
[00:16:32] Joseph McClendon: IE better body, IE uh, you know, better relationships and things like that.
[00:16:38] Chris Schwager: It creates change. Just so you know, I found 10 cents on the ground the other day and I looked at it and I smiled. 'cause I remember.
[00:16:45] Joseph McClendon: Yeah, that's, that's science. And, and the more you do it. Did you go? Did you go, oh, wait a minute, I need to smile.
[00:16:51] Joseph McClendon: 'cause Joseph said, so. No, you went, oh. And it's something that came through you because you start to remember it and it starts to be who you are. And I would talk, I'll tell people, which would you rather go through life worried about something you know not happening and being skeptical and pessimistic.
[00:17:07] Joseph McClendon: And it never happening or going through life Optimistic. And optimistic doesn't just mean every cloud has a silver lining and every glass is half full. Optimistic needs. You have more options and going through life thinking, well, this might happen and this might happen. Oh, and I'm doing this process, and it happened for for Chris.
[00:17:26] Joseph McClendon: It happened for Joseph. It happened for this, so it's probably gonna happen for me and all these things. And live in that mindset, which is positive expectancy. And even if it doesn't happen, your life still goes better because you're optimistic. So I would say you, you wanna live your life worrying, pissed off and upset and frustrated, or, because 90% of the stuff that we worry about never happens.
[00:17:48] Joseph McClendon: Never happens. So if you go through your life with that, you know, poison, going through your system, you know, all the, the cortisol and going through your system of worry and doubt and pessimism and all those things. Then your life is gonna go accordingly. And certainly not lastly, but one of the things that happens is, again, the, the every cell in our body creates electricity.
[00:18:07] Joseph McClendon: And if it's being poisoned or if it's being pushed and and pushed away, or demagnetized. But then what's gonna happen is we're not gonna create that LEC electricity. We're not gonna have the energy, we're not gonna going to magnetize ourselves and that which we want as well.
[00:18:19] Chris Schwager: Well, standing in that room, I truly did not have a conscious thought about standing up in front of 500 people to tell you about my visualization.
[00:18:28] Chris Schwager: And it was right, right at that moment. You said, oh, Chris, look around that I actually went, oh shit. He's right.
[00:18:36] Joseph McClendon: Absolutely. It was right there. And, and human beings, what happens is human beings, you know, it's, I, I remember the look on your face when I said that as well, because oftentimes people don't recognize that they've already got what they want or even close to what they want.
[00:18:51] Joseph McClendon: Even though they want it, they want it, they want it. I always say, you know, like, you want a better body. It's in there already. It's in there. So you're, you're some of the way along the path that you want. The rest of it is just whittling away all the other stuff that keeps you from doing what it takes to make it happen.
[00:19:05] Chris Schwager: Well that, that was a beautiful experience to go through and, and acknowledge I guess that that was my first live example of magnetizing. Um, here's the, here's the continuation of that. Yeah, please. Long, three minute question that I was asking.
[00:19:21] Joseph McClendon: So Chris, I want you to do your best. Yeah, that was me, about these 500 people there with lanyards on, what was me, name,
[00:19:30] Chris Schwager: my wife, this I, this guy, right? I there and I was like, oh God, I just feel like I know this dude. But I, and then you started talking about Tony Robbins and I was like, yeah, I went to Tony Robbins when I was 22, like 30 years ago. And there was this dude, this black dude on stage talking about. Isabel and Cancer, that was you, right?
[00:19:53] Chris Schwager: Yes. Okay. So what year was that? Uh, it would be 9, 9 9, something like that. I've done every UPW since 1996. [00:20:00] So I talked about that moment, uh, I guess, and I wanted to show that video just as an example of us coming back together after 30 years. Yeah.
[00:20:10] Joseph McClendon: Magic man. Magic is not something that, you know, I, I always say this to people, if you watch a magician.
[00:20:17] Joseph McClendon: Sawing a woman in half or making something disappear, are they really sawing her in half? No. Is there, is the elephant really disappearing? No. There's something to it, we just don't see. But once you see it, you can't unsee it. You know what's going on. And that's the same with the A factor. That's the same with magnetism.
[00:20:36] Joseph McClendon: Once you experience it, once you see it, you can't see it and your life starts to go accordingly. Also, part of it was Chris. Um, we set it up that way. There were, you know, four or 500 people in that room, and we set it up that way. So you get the collective energy of everybody there. Energy is a very, very real thing.
[00:20:53] Joseph McClendon: It's just electricity. And so all those people feeling, going through and feeling the same thing, it magnetizes us as well. It enhances us, mitigates our fears, shrinks our inability. I mean our, our, our pessimism and our skepticism. And makes it so it's around us and we feel it. And if you feel it, then you'll do it.
[00:21:13] Joseph McClendon: And if you do it, then you'll get results. Think, feel, do
[00:21:16] Chris Schwager: have. Yep. It, I've already implemented that, by the way. Yeah. Into my, into my newly defined video coaching course. Perfect. Jason, you appeared on American Chopper. It was a great video we watched. I don't think I've been able to source that video because of copyright or whatever, but you're on the Discovery Channel Show.
[00:21:32] Chris Schwager: Yes. How did you end up with a, with a motorcycle?
[00:21:37] Joseph McClendon: The process that I taught you, and you know, I'll say this, lemme back up for a second. At the risk of sounding arrogant, I'm pretty good at magnetizing things that I want. But you said this in the very beginning. You asked the question, you know, did this, was this something I was born with?
[00:21:52] Joseph McClendon: I forget how you asked it, or, or something that had happened on about, no, I've done this for many, many years now you don't have you and everybody here doesn't have to, to do it for many, many years to get good at it. Because I didn't have a process then now I do. And that's what we teach is a very specific process of what I'm doing.
[00:22:08] Joseph McClendon: And so the reason I showed you that video, uh, was, and for those of you that didn't see the video, um, this was 19, uh, I'm sorry, 2006. Yeah. Uh, there was a show called American Shopper, uh, with this, this father and his sons built these amazing, a hundred thousand, $150,000 Harley-Davidson Chopper motorcycles.
[00:22:29] Joseph McClendon: And they had a contest. And, uh, this book, this is the short story. They had a contest, uh, uh, to see if us, the viewers, uh, they would, would win one of these motorcycles. And, um, so I not only entered it, and the reason I showed you the the video is because you see what I did, see it say it. I drew pictures of it.
[00:22:48] Joseph McClendon: I wrote it down. I wanted you to see clear hand that ahead of time I did all that stuff. And in the end, I won the motorcycle. Uh, I, I, there was a show on it and it's still, the show is still out there, and I showed you guys that as well. But the reason I showed you that was to show you the process. You saw the picture that I drew, and it is important that you draw it out, even if you can't draw.
[00:23:09] Joseph McClendon: You know, I'm, I'm an artist so I can draw, but you know, I showed it there as well. It was a guy who just showed, showed him an Amsterdam. I was gonna tell you about this. The guy, uh, he attended the A Factor a couple years ago. Yeah. And he. He, he sent it to us. I'm not sure if I showed you guys there, but he sent us the thing that he wrote out, the process that I showed you, you write out what you want in detail, then you draw a picture of what you want, and then you write up the future pace, and then you go through the physical process that I talked to you about.
[00:23:37] Joseph McClendon: He had all that stuff and the thing that he, he wrote down was, and he'd never, uh, starred in a film, written a film or anything, none of that stuff. He was an actor. Remember you telling me about this? Yeah. And so I met him there. Matter of fact, I did a podcast with him just a little while ago, and he came on stage when we were in Amsterdam this time.
[00:23:53] Joseph McClendon: He was one of those people that just came because he wanted more of the juice and he just wanted to share. He has the number one film in Amsterdam. It's amazing film. Uh, I forgot the name of it. And he will say, here's what I did. So you can see people show people it's not luck, and I believe that luck is manufactured.
[00:24:12] Joseph McClendon: The stars have to line up and things have to happen. And it took you a year and a half, almost two. No, it's been, it was a year and a half from start to finish. And there's a guy who never wrote a movie, never was in a, I think he was, you know, did some acting classes and things like that. But here it is, right there in front of him.
[00:24:28] Joseph McClendon: So many people, so many people, some of the smallest things, some of the bigger things as well. But again, just like in the, in the, uh, American Chopper, you see it right there in front of you. It's just like with you a bet. You can show me what you wrote and what you drew, and all of those things. And this is just a tool.
[00:24:44] Joseph McClendon: And if you have the tool, then you stack the deck in your favor and you could get to do what that sign says back there. Go further faster.
[00:24:51] Chris Schwager: For my second magnetizing exercise, I wanted to win a small business champion award. I documented the journey and I [00:25:00] wanna show you a little one minute clip that I just recently post.
[00:25:03] Chris Schwager: On social media, my name wasn't called and then this happened. I'd been visualizing this moment for 10 days, twice a day. Same Coldplay song, same scene, same feeling. I photoshopped myself into last year's photo on stage. Lights, applause. Even the confetti holding the trophy, Jane on the ride in the blue dress.
[00:25:23] Chris Schwager: Something just didn't feel right. Then on the awards night,
[00:25:27] Joseph McClendon: and the winner is elevated digital marketing.
[00:25:33] Chris Schwager: I remembered a dear friend of mine, a Christian from Grandstand Events, been submitting this award for five years in a row, and this is the one year he couldn't come and asked me if I could represent him. Gut feeling that we wouldn't win. Grandstand would. The winner is grand.
[00:25:50] Chris Schwager: I'm very, very proud to be receiving this on behalf of Christian McNally and Grand Slam events, thank you so much. The visualization worked. It arrived in a different way. And it still felt like a win. And they're playing the Coldplay song,
[00:26:09] Joseph McClendon: dude, that is so fantastic. You're such a shining example of, of somebody that takes the process and does the process.
[00:26:18] Joseph McClendon: You used the word visualizing. That's and, and you, as you know now. That's something that we all understand and it's more than just the visualizing, it's the seeing it and saying it and the moving it, and all of those things. The process. You put all those things together. So congratulations, I'm so proud of you and so happy for you.
[00:26:34] Joseph McClendon: And you said something before, it's just that, you know, it happened in a different way. It's just like, if, you know, I always say to people, if you want a million dollars, well, I'll tell you something. I just realized this, uh, a couple days ago and it was so funny because I'll, I'll say this first. This is another seal away.
[00:26:49] Joseph McClendon: If I give the impression that I've got no problems and that my life is perfect and I've had no, you know, challenges in my life, I deeply apologize. 'cause it's not true. I still, you know, I'm human and I go through stuff. So, um, a friend of mine asked me, uh, matter of fact I was doing a podcast and she says, you know, when did you make your first million?
[00:27:08] Joseph McClendon: Well, no. So your question was, uh, when did you first become a millionaire? And I thought back about it and, and I did it fairly young, uh, in my late twenties. And, um, I had magnetized, uh, the pro and, and did the process. I did real estate and I had, uh, about, I had 26 houses and each house was on average about a hundred thousand us.
[00:27:34] Joseph McClendon: So that's two. That's over $2 million in networks worth. And so if you look in the dictionary, back in the olden days, a dictionary would say A millionaire is somebody that has. Over a million dollars in assets. In cash and assets. So I didn't have cash, you know, I didn't, I didn't, I had like maybe a 200,000, which still a lot of money, uh, in cash, but I didn't have a million dollars in cash.
[00:28:00] Joseph McClendon: And, uh, so I, I was a millionaire, so I said I was a millionaire then. But I remember the day that I had a million dollars cash. And I'm not saying this to brag or to boas, it just, I want you to understand the dynamics behind it, what us human beings do. Um, it was, um, towards the end of the year and I looked in my bank account and there was that much money.
[00:28:21] Joseph McClendon: But the interesting thing about it was it didn't all come, come from one place, 200,000 here, 400 here or something like that, and it added up. Do you know that? I actually, I didn't beat myself up over it, but I remembered for a moment going, wow, you know, that's not really a million dollars. 'cause it didn't call come all in one place.
[00:28:41] Joseph McClendon: Well, I thought, give me a break. You know, I snapped out of it 'cause I do the stop techniques that I thought you, but I thought that was really interesting. I was downgrading, I was downplaying it. I was already there. Kinda like you standing in front of all those people, you know, and, and, and not even realizing that what you've been manifest, I mean, what you've been magnetizing is right then and there.
[00:28:59] Joseph McClendon: And it was interesting. I called myself and I went, well, isn't that interesting? Isn't what that, you know, interesting that I'm doing to myself. I didn't beat myself up. I just meant, isn't that interesting? And, you know, I'm sure for most people it doesn't matter where it comes from. If it adds up, you know, it doesn't matter.
[00:29:13] Joseph McClendon: Uh, you know, all of these things. If you put that kind of restriction on yourself, then you're. Mitigating your own glory, you're mitigating your own, um, uh, uh, self-worth and self-esteem.
[00:29:25] Chris Schwager: Apparently the outside world is chaotic. I don't watch news media much, so I usually get it from clients and others that are like to transcend all of that energy to me.
[00:29:37] Chris Schwager: Um, what daily practices do you recommend for people to stay in that magnetizing state?
[00:29:42] Joseph McClendon: Uh, number one, I'm first off. Outside of the whole process that I taught you, um, if I was to say to anybody, I would get up every single morning before you turn on your freaking phone. And lemme say this before you go to sleep.
[00:29:59] Joseph McClendon: [00:30:00] Write down what it is that you'll want. Don't just write it once. Write it every night. If this is just a simple way of doing it, write it down. What you write is what you invite. You actually start the magnetizing process. Write it down. When you wake up in the morning, read it. And as you say, visualize it and, and pat yourself on the back and a lot, that's a way to start your day.
[00:30:19] Joseph McClendon: That's such an unbelievably, uh, uh, potent and dynamic way to get your brain continuing to refocus on what you want and, uh, celebrating all those other things. And again, there's a whole process to that. But I would say that'd be the simplest thing I would tell people to do every morning when you wake up.
[00:30:37] Joseph McClendon: 'cause what do most people do? They get up and they look at their phone. Who texted me over the night and, you know, what do I got, you know? And we get caught in that, uh, that, uh, rabbit hole, uh, called our cell phone. And then they get up and they go get their coffee, and then they start thinking, well, okay, what do I gotta do today?
[00:30:53] Joseph McClendon: And everything, if you get up in the morning and go, what do I want? What do I get to do today? And put your, your mind there. That's setting the first dominoes up for the day and it sets up the whole rest of your day.
[00:31:04] Chris Schwager: The reality is majority of the world is not interpersonal development. No. How can someone like that sh shift their.
[00:31:12] Chris Schwager: Internal state quickly, and especially when they feel low or stuck.
[00:31:15] Joseph McClendon: Yeah.
[00:31:16] Chris Schwager: Um,
[00:31:16] Joseph McClendon: first off, for, for everybody, I always say the most important question that you can ask in any given moment, whether you feel bad and or when you feel good. But let's use feeling bad or feeling, you know, uh, ambivalent or you're feeling just numb or whatever, which is what our phones and our screen time does to us.
[00:31:33] Joseph McClendon: And media, as you said, kind of keeps us complacent, kind of keeps us in this place. Remind yourself to ask yourself the question, what do I want? What do I want in these three areas, your health, your happiness, and your financial abundance. Just putting your attention on that and watching what happens in you.
[00:31:50] Joseph McClendon: When you think about money, do you get, uh, you know, uh, uh, you know, upset or frustrated, or you feel less than, then that's the point that when you feel that, then it's time to do something about it. That's when you go for it. Personal development, whether you read something, go to a seminar, you don't get coaching or anything like that.
[00:32:06] Joseph McClendon: Any pain is a signal for you to get some help. Any pain is a signal to do something and that pain comes in the way of, like I said, frustration, even upset, you know, depression, all those things. 'cause what do most people do when those things show up? When they're feeling less than when they're feeling I'm a, a, like the world is against them and they're feeling they don't know what to do.
[00:32:31] Joseph McClendon: What do most people drink? Do they drink alcohol and smoke cigarettes? Smoke, uh, you know, weed, you know, eat cake. You know, do those things and, and to numb that pain, but doesn't do anything about it. When personal development, for lack of a better term, is developing that kind of person that snaps the hell out of it, you know, in its simplest terms.
[00:32:49] Joseph McClendon: In its simplest terms, developing the skill. Remember in the beginning of this I talked about a skill is can be learned, but developing the skill so that, so that any negativity, any pain makes you snap out of it, makes you look and and become optimistic. And that's programmable. That's what we call neural encoding.
[00:33:06] Chris Schwager: Do we need skill? When the pain's great enough to change, you
[00:33:11] Joseph McClendon: don't have to. Um, and oftentimes when the pain is great enough. Like I said, a lot of people seek other avenues to get outta the pain. That's what our nervous system is designed to do. It is my passion, as we said in the beginning of this call, um, to help people recognize that there's something else.
[00:33:30] Joseph McClendon: You know, the, the types of escapes that we have right now have the same result every day, and that is every time. If you don't do something about it, then you're gonna wake up tomorrow and you're gonna face the same thing again, and it just gets worse and worse if you do something about it. Meaning get, uh, get some coaching, get some advice, read a book, you know, go to a seminar, do something like that.
[00:33:51] Joseph McClendon: And the more you do it, the more you will start to do it. You said this already, it's just like, you know when you saw 10 cents, you went, well, I'm gonna get that. And that's something that just happened to you because in the seminar, as you know, that's what we do is help you program yourself so that you become, you, you default to optimism versus any kind of pessimism that comes along.
[00:34:09] Chris Schwager: So there's a probability that people can change for the negative. At some point also change for the positive and get the development, read the books, and listen to the podcast. It's
[00:34:20] Joseph McClendon: always a choice. We don't know that we, we leave those choices up oftentimes to, you know, screen time or media or, you know, well-meaning, or kind of ill meaning friends and, and colleagues and things like that.
[00:34:35] Joseph McClendon: Um, and we surrender that instead of taking charge of it ourselves.
[00:34:39] Chris Schwager: How does gratitude help attract better outcomes? Uh.
[00:34:43] Joseph McClendon: Gratitude is the antidote to fear. It really is. You cannot have fear while you're being grateful. And so that's such a great question, Chris, because I'm gratefulness the, oh, the word gratitude makes [00:35:00] people feel like, okay, it's just that, uh, I'm, I'm thankful for this that happened, but gratefulness, you know how I am, I like to play on words is to be full of greatness.
[00:35:10] Joseph McClendon: Great expectations. Great, um, uh, um, opinions, great things you think about, be full of those things because when you are, there's no room for fear. There's no room for any of that negative stuff. So if you say, for example, just look for what's great about you, anybody that's listening, I have an exercise for you to do.
[00:35:32] Joseph McClendon: This is a process every morning when you get up, once you've read what you want, like I said, go to the mirror and look yourself in the eyes and just say the magic words, your name, and I love you. 'cause your brain is gonna have to look for something that you, that, that you love about yourself. You know?
[00:35:47] Joseph McClendon: And it might be difficult in the very beginning. And you know, for a lot of people it's just like, I'm not used to doing that. But when you start to do it and then you praise yourself when it's over, your nervous system's gonna want more and more of it. And in that moment, when you're looking for it, when you finally surrender that, when you look yourself in the eyes and you get that feeling, or you're looking at your own precious soul, something will happen.
[00:36:04] Joseph McClendon: And that's called gratefulness. You know, gratefulness, all those things. And it's not just, and which I encourage people to do. Go through your life, make a list. What you write is what you invite, the things that you are grateful for. I'm grateful for my help. I'm grateful that I'm on this side of the dirt every day.
[00:36:19] Joseph McClendon: You know, I'm grateful for my, my family, you know, I'm grateful that I have this car to drive. I'm grateful. I live in the country I live in, whatever. Because what you seek when you're, when you're looking for those things, you can't experience and you can't feel the fear and the doubt and, and, uh, the cortisol.
[00:36:33] Joseph McClendon: And then also what your body is releasing when you're grateful is it's releasing, uh, dopamine. It's releasing, um, oxytocin. It's releasing all the things that, um, endorphins, all the things that make you feel good and that's healthy for you as well. So it's just nothing but everything should, everything is.
[00:36:52] Joseph McClendon: Uh, moving in the direction that you want when you're great.
[00:36:54] Chris Schwager: What advice would you give to someone who feels like they're doing all the right things and still not seeing the results they want? Step back, relax, and remember this saying,
[00:37:03] Joseph McClendon: self to self for progress, self to others for possibility. And what that means is this.
[00:37:13] Joseph McClendon: Most people will look at other people and they judge their progress in life by looking how far other people have gone. He's got more money than me. She looks better than me. You know, she's got a better business than me. He's got this, and we're looking at that. It makes us feel bad. The only time we feel bad about ourselves is when we're not looking at the progress that we've made.
[00:37:32] Joseph McClendon: Somebody that says, feels like they're doing all the right things. That's progress. You're doing the right things. Sometimes it takes time. Are you gonna learn? And maybe you need to change some things. The answer is yes, but you're not gonna get those answers. Being depressed and feeling like I'm doing all right things and I'm not succeeding.
[00:37:47] Joseph McClendon: So remove somebody else from the picture. Just look at yourself for a moment and go look at how far I've come. I. Look at what I've done, and that's gratefulness again, and then your body is gonna feel better. And then guess what? Those things that you need to change are gonna start to come up, and you'll feel more like doing it because you come from a place of possibility versus beating yourself up, beating yourself up.
[00:38:06] Joseph McClendon: It's just gonna create, like I said, the cortisol and the epinephrine and all those things in your system. That doesn't make you feel good, makes you lazy, makes you go eat cake and want watch Netflix.
[00:38:15] Chris Schwager: I've been listening to some of the comments in the WhatsApp group that was generated after the our event and our time together, and there was still those process questions.
[00:38:26] Chris Schwager: You know, am I doing it right? What do I do here? Guys? Like asking for the community for support. What are some common habits that block people becoming magnetic, especially in the business world, if you are watching
[00:38:38] Joseph McClendon: this. I'm bringing it around. I'm gonna show you the biggest and worst habit that most people have.
[00:38:44] Joseph McClendon: It's your freaking cell phone. I'm gonna tell you right now, it is the number one addiction in human behavior right now. I don't care what anybody says, it's worldwide. I travel a lot. I'm in airports all the time, and. I go places and people are walking, rushing to their next flight, but they still got their hand at their, their phone and they're looking at their phone.
[00:39:10] Joseph McClendon: You get on the airplane, you, you know, people are, get the, you know, dying to, to get the last, you know, few, uh, Instagram things in before they have to shut their phone off, you know, and then when the phone goes off. And, and nowadays you get on airplanes and the airplane has, if you have your phone, you can, you can watch a movie that's on the phone and most people will watch those movies.
[00:39:30] Joseph McClendon: And so it's just screen time people, people have such a challenge just being silent and being alone and being quiet without a screen in front of us. And so I would say if, if I was gonna work on anything for most people, work on putting that phone down, work on, you know. As cliche as it's gonna sound, you know, reading a book or, or, uh, you know, learning something from somebody else or doing something or exercising just a myriad of things [00:40:00] to do.
[00:40:00] Joseph McClendon: The phone, uh, is designed to keep you a fearful, keep you entertained, and to keep you doing, you know, keep you looking at that screen. And while you're doing that, you're not doing any, you're not doing the other things that you could, should, would do, and that negativity come into your eyes. Cortisol, epinephrine, all those things.
[00:40:18] Joseph McClendon: It Denigrates our health, denigrates our focus, denigrates
[00:40:21] Chris Schwager: our Lives. This podcast is called the Video Confidence Collective. It focuses on messaging, it focuses on presenting yourself to your market. It focuses on getting the right tech sorted so you can get, get that level of exposure. And it also focuses on implementation and building habits.
[00:40:38] Chris Schwager: How important is the way we present ourselves to market, and what signals are actually, are we actually sending out the most important aspect
[00:40:46] Joseph McClendon: of, uh. Impacting and influencing other people, whether you're in sales, whether you're, you know, a presenter of some sorts, whatever, whether you're a leader or whatever, the most important factor is connection, connection.
[00:40:59] Joseph McClendon: Connection with that, with yourself first, and then connection with, with other people. And what that means is this connection with yourself. All the things that we talked about before, your gratefulness, your, your willingness to be okay with, with yourself. And stop beating yourself up and criticizing yourself and stop going into situations going, I wonder if I'm good enough.
[00:41:17] Joseph McClendon: Of course, you're good enough, you're gonna be on stage, you're gonna do that, or you're gonna be presenting. You're the one that's gonna be listening to them. The other thing is connect with other people. And if you, you just wanna go to the simplest, simplest factor. Just love them. I just love them. Before, during, and after.
[00:41:30] Joseph McClendon: You said that earlier, you go, you know, I have the patience to keep repeating it over and over again. It's 'cause I love you. It's because I, and you know, I might sound like crystals and rainbows and unicorns and things like that, but the act of loving somebody, which means, you know, just caring about that.
[00:41:45] Joseph McClendon: Other people that is basic, uh, uh, basic level carrying what they think it'll cause you to slow down in terms of your communication. It'll create that because remember, put your attention and intention on somebody else. Your electromagnetic energy grows and they feel it. Now, you said UPW. You know, I've been doing that for almost 40 years now.
[00:42:05] Joseph McClendon: Um, and in fact, I should share this with you. I may have shared it with you on the stage. It was in Australia that I, uh, I did my very first, uh, seminar. It was at a UPW, but I was not, at the time, I was not on stage and Tony couldn't do it the the day, and he asked me to do it. And I walked on stage and it was in Australia, it was in Sydney, and there was about 2,500 people in the audience.
[00:42:31] Joseph McClendon: I'd never been in a, you know, I was just, I got myself all ready and I learned all the material. I walked out there and I said, good morning everybody. My name is Joseph McClendon iii, and this is gonna be my best Australian accent. This is what I heard back. Get off the stage. We didn't come here for you.
[00:42:48] Joseph McClendon: Where's Tony? And they got, and they started to walk out and they were leaving because Tony didn't tell him that he wasn't gonna be there. And here I was. And I literally, you know, in that moment, because I practiced, when I preached, I interrupted their pattern. I said, Hey, and don't, don't get me wrong. And because I was startled and I was, you know, for a moment I just felt like, what am I gonna do?
[00:43:09] Joseph McClendon: But when you feel like that way. If you program yourself and if you condition yourself, you will find that you automatic, you can find that you can trigger yourself to automatically default to something that serves you. And for me, I defaulted to the place of certainty and I knew how to interrupt their pattern.
[00:43:25] Joseph McClendon: And I said, Hey, stop where you are. I go, I know what you guys are thinking. You're looking at me and you're judging me. I said, you were expecting a six foot seven white guy and now you have a five foot nine black guy and you're judging me. You're looking at me like right now and you're thinking, look at him.
[00:43:41] Joseph McClendon: He's amazing. Oh my God, he's handsome. And I said those things and they started laughing. I. And I said, look, I get it. I know how you feel. A lot of people felt that way, and I promise you this, turn around and come down, sit down and I'm gonna show you something that's gonna change your life. And that was the very first one that I've done.
[00:43:59] Joseph McClendon: And I've done every single one of them since. No, I, I missed one because I, my passport expired on, uh, uh, that I've done every single one for almost 40 years now. And that, that incident right there in your, in your, uh, your country. You know, it, it made me realize that wait a minute, you can take control.
[00:44:16] Joseph McClendon: Because in that moment, I wasn't pissed off. I literally, I said it, I know how you feel. And when I said that, I was literally feeling them. I didn't, I can intellectualize it now, Chris, but in the moment I didn't know that. I just, you know, I, instead of getting pissed off at 'em, I just felt for 'em, you know how they must feel.
[00:44:32] Joseph McClendon: They paid for, you know, Tony Robinson here, they got here. That's a form of loving them. And they felt it and they came back and then. Rest is history.
[00:44:40] Chris Schwager: I think that was in the same event that I went to, or at least you took. That first instance, I'm assuming was the early nineties and, and then reused that because I've, I very vaguely remember.
[00:44:52] Chris Schwager: I remember seeing you on a Monday.
[00:44:54] Joseph McClendon: Yeah, it was a Monday. Yeah. We used to do it. Uh. Uh, we used to do the event Friday, Saturday, Sunday, and [00:45:00] Monday. So you may have been at that event. I'm not
[00:45:02] Chris Schwager: sure. Life was never the same from that moment, you know, I remember immediately changing everything. Um, got, I left my job, I left my girlfriend and you know, it was just this new perspective on life and a lot of the things that you had taught.
[00:45:16] Chris Schwager: I immediately implemented the state changing pattern interrupts. They were just phenomenal. In my growth and, and what I teach now in, in, uh, video coaching. What's one thing that professionals could change today in how they speak, how they move, how they show up, that would instantly make them more magnetizing.
[00:45:36] Chris Schwager: I said it. Love
[00:45:38] Joseph McClendon: them. Yeah. I like to make things so simple. It's ridiculous. It doesn't have to be a lot of steps. If there's one thing that I would say to everybody is learn how to love your audience. Learn how to, to put your attention and intention on them. It takes your fear away. It gives, it makes them feel like.
[00:45:53] Joseph McClendon: Like they're being listened to, like they're the most important thing, and that's what we go to. That's why people will go to a seminar and they'll feel like the speaker's talking to just them.
[00:46:03] Chris Schwager: Just quickly, if you are ready to take control over your video production, but feel stuck, check out the video Confidence Collective.
[00:46:08] Chris Schwager: It's live coaching in a supportive community that's got your back. We cover four essentials tech messaging on camera presence and implementing what you learn so you can create consistent, confident content that truly connects links in the show notes. Now, back to the episode,
[00:46:22] Joseph McClendon: and I'll tell you. You know, out of, out of all the people there.
[00:46:24] Joseph McClendon: I get that all the time. And it is, you know, there's a process that I use, uh, called marking your audience and people will feel that and they feel like I'm just talking to them, that one person. And it's by design. So again, connection, love your audience, love them before,
[00:46:39] Chris Schwager: during, and after. Uh, there's been a real sense of accountability now being responsible for people and the growth of, of their business in video and whatnot.
[00:46:47] Chris Schwager: And I, I feel so much more energized. For the purposes of knowing that I, I wanna build this business, I wanna build that community within the business and using your techniques to, to help support me through that. And that's not just, you know, the, the stuff I already know, the pattern interruption and state changing all that, but just the magnetizing and the, the high vibe.
[00:47:09] Chris Schwager: Of, of, of appearing in front of them and doing what I do best. Knowing that, you know, they're gonna come with their own little CCAs and that, you know, from a pro productivity point of view, that we've gotta work together and, and get shit done. So there's, we can either play on the, on the downside the whole time and meet them there, or I can try and prop 'em up onto the, onto the high side, the energy side and, and get them revved up.
[00:47:34] Chris Schwager: Talk a lot about changing your state. Fast. How does that translate for people trying to show up confidently on video?
[00:47:42] Joseph McClendon: State change is just a, uh, technical term for changing how you feel in the moment, and there's a saying, and that is, I. As you think so, you'll feel who made that saying me? And that is whatever you're thinking about.
[00:48:01] Joseph McClendon: So what happens to a lot of people is they're worried or they're frustrated, they've got their mind on somewhere else. Just stop. Make it a habit of stopping, taking a deep breath, shaking yourself out, interrupt your pattern and think about what you want to think about or think about something similar to what you wanna think about.
[00:48:16] Joseph McClendon: Think about, you know, like I said, gratefulness or something like that. That'll change your state. Use your body. And your brain. Look at what you want, shake your body out. The biggest thing I can tell everybody, learn how to smile more often. 'cause when we smile, it makes our brain release those chemicals, endorphins, dopamines, octa, oxytocin.
[00:48:33] Joseph McClendon: It makes us feel good and it reinforces it, and our brain will go, what just happened before I got that hit of good of juice? Oh, I snapped out of it. Oh, I started being positive. Oh, I started being optimistic. And what'll happen is the more you do it, human physics, the more you will do it, the more it happens to you.
[00:48:48] Joseph McClendon: Automatic. That's how you develop what I call a default. A default to be that place to snap out of it, to snap into something else.
[00:48:56] Chris Schwager: How do we get into the neuro encoding
[00:49:00] Joseph McClendon: program? First off, neuro encoding is, you know, a all, all the things that I've learned and all I've done as a coach and as a mentor through all these years.
[00:49:08] Joseph McClendon: You know, I took everything that I did because I'm in that legacy stage in my life. I wanna pass it on to other people. And so it is the mechanics, it is the processes, it is the, not just the knowledge, but all the systems to be able to do these three things. Number one, help solve the problems of the masses.
[00:49:26] Joseph McClendon: And here's what they are. There's only 10 of them. There's only 10 things that stop us in all their subsets. Procrastination. Hesitation. Fear of failure, fear of success, self-doubt, self-loathing, imposter syndrome, stress, overwhelm, and fear of rejection. Those are what I call the toxic 10. Those are things that that paralyze us and it stops us.
[00:49:44] Joseph McClendon: There's only three things that help us go further faster, and they are, as you know now, they are number one, your psychology and your psychology is simply the, the, the. Uh, thoughts that we have consciously and unconsciously about ourselves, about other people [00:50:00] and our environment around you. Change that.
[00:50:02] Joseph McClendon: It'll change how you feel and I change how you feel. You change the do. Second thing is, we already talked about it, your energy is 20%, 60% psychology, 20% energy. And your energy is the electricity that goes through. And then lastly, it's magnetism. And so, uh, neuro encoding helps you do those, solve problems of the masses.
[00:50:19] Joseph McClendon: Number one helps you create change. Right now you watch me from the stage. Change people's lives, change people's lives by the I know what questions to ask. I know how, you know, move their bodies and things like that. And then the third thing is how to present in front of, uh, people. So that's what the Institute is, that's what we teach at our institute.
[00:50:36] Joseph McClendon: We have, it's a, uh, it's a, um, online. Uh, I will say online video, uh, based, however, I'm, I'm live every month and so are my trainers live every month to train people to do these things. So if you wanna be a coach, and by the way, it's a billion dollar a day industry. I. Come get some of it. You're gonna be a coach, mentor, or something like that.
[00:50:58] Joseph McClendon: Or if you just want it for yourself, you can go to neuro encoding.com, all one word. Or you can go to my name joseph mcclendon.com and you can look it up there, or you can go to my, uh, Instagram and look it up there. You get more details. It's something that I'm, you know, it is my passion. It's the thing that I'm, I'm most passionate about, because it does what I said earlier, and it helps more people.
[00:51:18] Joseph McClendon: We have more people out there. Lastly, I'll say this, Chris, one of my greatest joys now. Is, you know, my whole career in doing this, at the risk of sounding arrogant, people will come to me and go, Joseph, you changed my life. You know, you, you know, I heard you here and I, you, I, you told me to do this. I did this and I got this.
[00:51:34] Joseph McClendon: Well, that makes, that makes me warm inside. And that, you know, helps me, uh, uh, keep going at it. But now I'm hearing more than anything. Joseph, one of your neural encoding students changed my life. And that is what, that's what lights me up now. So if you gotta, if anybody, if you, you know, you wanna take a look at learning how to be a coach, a mentor, and a teacher or something like that, or you wanna learn how to speak from stage, you wanna learn how to change yourself, come visit me.
[00:52:00] Joseph McClendon: Come, come check it out. And I promise I. At the very least, your life will change position. Heal myself, and then you can do what you're put on this planet for, and that is to help other people as well.
[00:52:11] Chris Schwager: Joseph, this has been next level. It's just been amazing. I love you. Oh, you too, my friend. Because you love me.
[00:52:17] Chris Schwager: I love you, right? It's shake only how I train, but how I live. And now through the Video Confidence Collective Podcast that Ripple is reaching even more people. Thank you for being such a big part of my personal and professional growth. This truly has been amazing, and you're truly one of the greats.
[00:52:31] Joseph McClendon: It's my pleasure.
[00:52:32] Joseph McClendon: My friend. Remember everybody, life is always exactly what you dare to make it. And fortune favors the bold, so boldly step up and dare to make your life magnificent. Chris, thank you so much and I appreciate you. I love you, and I'll see you soon.